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Featured, Local News, News Team

How the evolution of marketing strategies may be influencing your next purchase

Rebranding, a traditional method, has effectively boosted the popularity of certain products that you may have been gifted over the holidays.
Kealy Shields,

  C COLUMBUS, Miss. (WCBI) – Social media apps have transformed from a way to stay connected with family and friends to online shops and boutiques. There are fewer steps involved to get a product in front of a consumer’s face to their doorstep. The complicated part is that it is sometimes out of the control of a business owner…

Columbus City Council Votes To Move Forward With Annexation Plans, But What Does It Mean To Future Residents.
Featured, Local News

Columbus Faces Annexation Crossroads

MorrisAdmin,

COLUMBUS, Miss. – “I don’t think this is a good time for the city to be moving forward with annexation.” Columbus Mayor Keith Gaskin isn’t the only one who believes annexation isn’t a good option right now. In fact, there’s a whole Facebook group dedicated to the cause: Lowndes County Residents Against Annexation. The group posted last week about the…

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Local News, News Team

Two separate accidents stall traffic on Highway 82

Joey Barnes,

LOWNDES COUNTY, Miss. (WCBI)- Two separate wrecks on Highway 82 stalled rush hour traffic Wednesday night. Just before 5 p.m., a four-vehicle crash in the westbound lanes of the Tennessee Tombigbee Bridge jammed up traffic for nearly two hours. There were two minor injuries reported in that incident. Within the same hour of that westbound crash, a second accident occurred…

Eupora Upgrading Police Department Patrol Fleet With Addition Of A Tesla
Local News

Eupora is upgrading the city’s police patrol fleet with a Tesla

Tuesday night, the Eupora Board of Alderman voted to modernize the city's police patrol fleet. Aldermen approved the department's purchase of a Tesla Model 3.
MorrisAdmin,

EUPORA, Miss… (WCBI)- The Eupora Police Department is upgrading its fleet, and the new cruiser will be plugging in instead of pulling up to the pump. Tuesday night, the Eupora Board of Alderman voted to modernize the city’s police patrol fleet. Aldermen approved the department’s purchase of a Tesla Model 3. Eupora PD will be the first in the state…

Tupelo Salvation Army Opening Its Doors To Let People In Out Of The Cold

Tupelo Salvation Army offers shelter from the cold

Allie Martin,

TUPELO, MISS. (WCBI) -As the temperatures drop, it can be dangerous and potentially deadly for those without a home. It is early afternoon at the Tupelo Salvation Army, and there are a handful of people in the gym.  Whenever the temperature hits 32 degrees, the gym is open for those who want a break from the cold weather. “We have…

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Local News, News Team

Maben home is a total loss following an early morning fire

Joey Barnes,

MABEN, Miss. (WCBI)- Firefighters in Maben spent the early part of their morning battling a fire. Oktibbeha County Fire Coordinator Patrick Warren sent WCBI photos of the property on 200 Rosevelt Street was engulfed by the time the Maben Fire Department arrived at 4 a.m. Wednesday. It’s a total loss and it was vacant. No injuries were reported. The cause…

William Strohm
Featured, Local News

Escapee back in Oktibbeha County Jail

The man who escaped from the Oktibbeha County Jail is extradited to Starkville
Joey Barnes,

William StrohmSource: Oktibbeha County Sheriff’s Office STARKVILLE, Miss. (WCBI) – The man who escaped from the Oktibbeha County Jail is back in Starkville. William Strohm was extradited from Memphis. Investigators say he walked away from the jail on December 3rd. Strohm was caught by the U.S. Marshal’s Fugitive Task Force in his hometown of Memphis on Christmas Eve. Strohm was…

How Successful Are People At Keeping New Year's Resolutions?
Featured, Local News

Studies show people tend to fall short of new year goals

MorrisAdmin,

GOLDEN TRIANGLE REGION, Miss. (WCBI) – According to a Forbes Health study, improving fitness followed by improving finances and mental health are the top New Year’s resolutions. Although people are well-intentioned, the success rates of people keeping their New Year’s resolutions tell a different story. Studies show only 9% of Americans achieve their New Year’s resolutions. Nearly 23% abandon their…

Rough Start To New Term For Lowndes County Supervisors
Local News

Rough start to new term for Lowndes County Supervisors

Eric Lampkin,

COLUMBUS, Miss. (WCBI) – There was no honeymoon period for the newly sworn-in Lowndes County Board of Supervisors. The second item on the board’s agenda caused a heated discussion and led to one Supervisor walking out. The issue was choosing a Board President for the new term. The board’s longest serving member, District Five’s Leroy Brooks, nominated the second most…

Returning Officials And Newcomers Sworn In In Lowndes County
Local News

Returning officials and newcomers sworn-in in Lowndes County

Eric Lampkin,

COLUMBUS, Miss. (WCBI) – The New Year brought in some new faces to Lowndes County government. A swearing-in ceremony was held Tuesday morning for all of the county’s elected officials. Most of those were familiar faces returning to their jobs, but there are a few new faces around the Courthouse and county offices. One of those is Kalee Talley, who…

Columbus' Public Information Officer Submits Resignation

Columbus Public Information Officer submits resignation

Eric Lampkin,

COLUMBUS, Miss. (WCBI) – A Columbus city official resigns amid an ongoing dispute about his pay. Public Information Officer Joe Dillon submitted his two week notice to Mayor Keith Gaskin today. Dillion has worked for the city for about eight years as a PIO. He also did what he believed to be contract work for the city after the 2019…

Och Regional Medical Center Welcomes First Baby Of The New Year.
Featured, Local News

OCH welcomes it’s first baby of the new year

Mary Haze Harris is the first baby of the new year in Starkville.
Kealy Shields,

STARKVILLE, Miss. (WCBI) – Welcome to the world baby girl. Mary Haze Harris is the first baby of the new year in Starkville. She was born at 1:15, early on New Year’s morning at OCH. According to the proud grandmother, her parents met at Mississippi State. Mom Carley is originally from Saltillo and dad Dustin is from Carrollton, where the…

Closing Sale Draws Large Crowds To Popular, Regional Retailer

Crowd fills Robin’s Unique Boutique for closing sale

That meant everything had to go - and customers were able to get deals as low as 50% off.
Kealy Shields,

ABERDEEN, Miss. (WCBI)- A popular boutique in Aberdeen is closing its storefront after 15 years in business. Robin’s Unique Boutique announced on social media the closing last week. Lines of shoppers wrapped around Robins Unique Boutique for their store-front closing sale. That meant everything had to go – and customers were able to get deals as low as 50% off….

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Featured, Local News

Largest antique marketplace celebrates six years in business

Relics Antique Marketplace holds New Year's Day Celebration
Allie Martin,

TUPELO, MISS. (WCBI) – The largest antique mall in the Tupelo area marks its anniversary on New Year’s Day. Relics Antiques is celebrating six years in business and the business is thriving because of loyal customers and vendors. As Relics Antique Marketplace opened, Jon Daly was pricing albums from an Elvis collection he recently acquired. Daly owns the EP Boulevard…

New Year's Day Traditions And Rising Food Prices
Featured, Local News

New Year’s Day traditions and rising food prices

The prices of our favorite New Year's foods could be higher this year, and according to CBS News, food prices have increased by 11.3 percent.
Khamari Haymer,

COLUMBUS, Miss. (WCBI) -During this time of year, most people are getting prepared for a New Year’s Day tradition. “Always have to have black-eyed peas, but you got to put the bacon in with the black-eyed peas, and we always like to have ham if we have any of it leftover from Christmas,” said Columbus native Ann Jordan. “I think…

Trustee Inmates And Their Families Have Christmas Dinner
Featured, Local News

Trustee inmates and their families have Christmas dinner

Sheriff Eddie Hawkins says he wanted to give back to the trustees, as they work for Lowndes County.
MorrisAdmin,

LOWNDES COUNTY, Miss. (WCBI)- The Lowndes County Sheriff’s Department and the Community Benefit Committee hosted a Christmas dinner for the county’s trustee inmates and their families. Sheriff Eddie Hawkins says he wanted to give back to the trustees, as they work for Lowndes County. “You know these guys that come to jail, they’re good people, they’ve just made some bad…

Amory Man Runs For Bartender Of The Year Designation
Local News

Amory man runs for Bartender of the Year designation

Bryce Camp is at home behind the bar. Now, Bartender magazine has tapped Camp as one of the best in the business.
MorrisAdmin,

STARKVILLE, Miss. (WCBI) – Bryce Camp is at home behind the bar. Now, Bartender magazine has tapped Camp as one of the best in the business. After a full day on a job site, Camp has found his second career at L’uva Wine Room in Starkville. “I was just scrolling through social media and Dos Hombres, the tequila by the…

Lcso Emphasizes Risks Of Celebratory Gunfire
Featured, Local News

LCSO emphasizes risks of celebratory gunfire

 A bullet can travel a mile in the air easily and could damage property, cause injury, or even kill an innocent person.
Grace Brister,

LOWNDES COUNTY, Miss. (WCBI) – New Year’s Eve is the most active night of the year for celebratory gunfire and The Lowndes County Sheriff’s Office would like to emphasize the risks involved. A bullet can travel a mile in the air easily and could damage property, cause injury, or even kill an innocent person. The sheriff’s office is urging residents…

New Year's Celebrations Could Lead To Dangerous Driving
Featured, Local News

New Year’s celebrations could lead to dangerous driving

New Year's Eve can be a celebration. However, getting behind the wheel after consuming alcohol is dangerous for the driver and others on the road.
MorrisAdmin,

CLAY COUNTY, Miss. (WCBI)- New Year’s Eve can be a celebration. However, getting behind the wheel after consuming alcohol is dangerous for the driver and others on the road. Clay County Sheriff Eddie Scott says driving under the influence can affect driving. “Under the influence, whether it is alcohol or drugs, your reaction time is not there. Again, when you…

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Featured, Local News

Two former MSU bulldogs held baseball clinic in Sturgis

Tanner Allen of the Miami Marlins and Brad Cumbest of the Colorado Rockies held a baseball clinic in Sturgis for the youth. The kids got to learn baserunning, outfielding, infielding, and even got the chance to improve their swing.
Khamari Haymer,

STURGIS, Miss. (WCBI)- The game of baseball is America’s favorite pastime, that is why two former Mississippi State Bulldogs who are now professional baseball players are teaching the game to the future. “Today we are running a camp for the youth in the Starkville and Sturgis area, we are going to donate the money from this camp to the Sturgis…